AtlantaPlanIt.com, a service of Public Broadcasting Atlanta, is leading a campaign to educate Atlantans about the region’s arts and cultural offerings. Over 40 organizations have signed up to help.
Arts organizations face a number of challenges that have created the need for such a partnership, including weak pubic funding for the arts and a decrease in local media coverage.
The campaign, which will launch in January 2011, will leverage the existing individual marketing efforts without diminishing each organization’s unique message. AtlantaPlanIt.com is expecting to feature offerings from more than 400 arts groups. They also will help broker discounted (or donated) ad space from media outlets interested in partnering in the launch of this collaborative campaign.
For more information or to participate in the campaign, please contact Nicole Jones at PBA at njones@pba.org or (404) 733-0945.
